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Bed Bath & Beyond partners with Shipt, Instacart for same-day delivery

Bed Bath & Beyond said Tuesday it will begin providing same-day delivery, just in time for the holiday season, and as more people than ever are shopping online during the coronavirus pandemic. 

Bed Bath & Beyond and buybuy Baby stores across 48 states will offer the service, but customers must reside in eligible ZIP codes to use it. There will be a flat-rate fee of $4.99 for orders of more than $39. As of May 30, Bed Bath & Beyond had a total of 1,478 stores, including 955 of its namesake shops and 127 buybuy Baby locations. 

Bed Bath & Beyond is partnering with Target-owned Shipt, which helps fulfill same-day orders for a number of other retailers including Costco and Kroger, and Instacart. Existing Shipt customers will still receive free, same-day delivery on all orders above $35 when they shop directly through the Shipt platform, the company said. 

“The important thing is … to make sure we get this in place before the holidays,” said Bed Bath & Beyond Chief Digital Officer Rafeh Masood. “It’s another way for customers to shop us when safety is top of mind.” 

The rollout follows Bed Bath & Beyond earlier this year debuting a buy online, pick up in store option, and contactless curbside pickup during the pandemic. For the quarter ended May 30, its online sales surged 82% — with increases of more than 100% during April and May — as shoppers flocked to Bed Bath & Beyond’s and buybuy Baby’s websites for hand sanitizers, bread makers and diapers. 

Retail rivals have been speeding up their same-day delivery options: Amazon in some states is now promising orders will arrive in less than five hours. Walmart is also working with Instacart. And Target has been offering a same-day option for items including groceries via

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Bed Bath & Beyond teams with Shipt and Instacart for same-day delivery before holidays

  • Bed Bath & Beyond announces the launch of same-day delivery. 
  • The retailer is partnering with Shipt and Instacart to offer the service. 
  • The option will be available to customers in eligible ZIP codes at a flat-rate fee of $4.99 for orders of more than $39 at Bed Bath & Beyond and buybuy Baby. 



a group of people walking in front of a store: People wearing protective masks practice social distancing as they line up to go into a store as some restrictions begin to lift during the coronavirus pandemic on May 18, 2020 in New York City.


© Provided by CNBC
People wearing protective masks practice social distancing as they line up to go into a store as some restrictions begin to lift during the coronavirus pandemic on May 18, 2020 in New York City.

Bed Bath & Beyond said Tuesday it will begin providing same-day delivery, just in time for the holiday season, and as more people than ever are shopping online during the coronavirus pandemic. 

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Bed Bath & Beyond and buybuy Baby stores across 48 states will offer the service, but customers must reside in eligible ZIP codes to use it. There will be a flat-rate fee of $4.99 for orders of more than $39. As of May 30, Bed Bath & Beyond had a total of 1,478 stores, including 955 of its namesake shops and 127 buybuy Baby locations. 

Bed Bath & Beyond is partnering with Target-owned Shipt, which helps fulfill same-day orders for a number of other retailers including Costco and Kroger, and Instacart. Existing Shipt customers will still receive free, same-day delivery on all orders above $35 when they shop directly through the Shipt platform, the company said. 

“The important thing is … to make sure we get this in place before the holidays,” said Bed Bath & Beyond Chief Digital Officer Rafeh Masood. “It’s another way for customers to shop us when safety is top of mind.” 

The rollout follows Bed Bath & Beyond earlier this year debuting a buy online, pick up in store option,

Continue Reading