COVID-19 is shaping shopping behavior. That’s been bad news for retailers on many fronts — but certainly not all. Here’s a sampling some of the items shoppers have been snapping up for their homes.
The Shops at Rockvale, located off Route 30 in East Lampeter Township, have seen a lower traffic count than usual over the past few months, says manager Kristi Burkholder. But sales reports show that those shoppers who are there are buying more things — especially if those things are related to eating at home, says Burkholder.
“The kitchen stores are out of control,” she says.
Foodie-focused business is also brisk at Zest! in Lititz. There, manager Elizabeth Elia says shoppers are increasingly investing in quality basics like kitchen scales. Pizza stones also are selling. So is anything having to do with bread.
“They’re getting serious about baking. One item that is selling like crazy now is the Danish bread whisk,” Elia says of the circular tool used for denser doughs and batters. “We can’t keep them in stock.”
Tina Ator, owner of Olde Mill House Shoppes in Lancaster, says she has noticed a renewed interest in larger furniture pieces and lighting rather than smaller, “knick-knack-type” purchases.
Customers are looking ahead to the future too, specifically to Christmas gifts and holiday items. Ator says customers started asking her to display those in September.
“They don’t know what is going to happen, so they want to be prepared,” she says. “Some of them want to get it now while they are out and about.”
From paint to tools, people are buying for do-it-yourself projects. Second-quarter revenue was up 30% over the same period last year at Lowe’s and 23% at Home Depot.
“Most of us are forced to