Sonoma

Williams Sonoma Just Teamed Up with Ghetto Gastro and Crux for a Bold New Kitchen Line

This new bold kitchen collection won’t just stand out on your countertops, but will raise awareness about social injustice issues, too: Williams Sonoma just launched its new collection CRUXGG. Created in collaboration with Bronx-based cooking collective, Ghetto Gastro, and kitchen design and manufacturing company, CRUX, the collection features seven sleek simple-to-use appliances like the BRED, a two-pound bread maker, or the TRNR, a double-rotating waffle iron.



a group of people standing in front of a store: All proceed from Williams Sonoma's Ghetto Gastro x Crux kitchen collection will go to Colin Kaepernick's Know Your Rights Camp through October.


© CRUGG
All proceed from Williams Sonoma’s Ghetto Gastro x Crux kitchen collection will go to Colin Kaepernick’s Know Your Rights Camp through October.



a train cake sitting on top of a table: During a pre-launch of the collection, select customers were offered the opportunity to purchase The TRNR rotating waffle maker. It sold out within two days, but has since been restocked.


© CRUGG
During a pre-launch of the collection, select customers were offered the opportunity to purchase The TRNR rotating waffle maker. It sold out within two days, but has since been restocked.

But what makes this collection so unique and powerful is the work Ghetto Gastro does behind the scenes. The collective started as a group formed to showcase the culinary excellence of the Bronx, but later added social injustice to its agenda and dubbed itself the “Black Power Kitchen,” according to its Instagram page. Founded by South Bronx natives Jon Gray, Lester Walker, and Pierre Serrão, Ghetto Gastro works to empower, educate, and entertain through food. As the trio often says, “food is a weapon,” and can be used to strike up conversations around race, class, food inequality, and more.

Shoutout to @ghettogastro we appreciate you! Head to Williams Sonoma and get your fly kitchen appliances! ❤️🤎✊🏾 Via – @esquire A recent photo on Ghetto Gastro’s Instagram shows an olive oil-laden cake, finished in a crisscrossing pattern of white LVs and four-pointed stars—the Louis Vuitton Damier. “Eat up the drip,” Ghetto Gastro co-founder Chef Lester Walker captioned it. Before that, the team was advertising an Instagram Live hosted by themselves and Samin Nosrat, the woman who reacquainted us all

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Cal Fire increases number of Sonoma County homes destroyed by Glass fire to 36

Turning north Wednesday onto Los Alamos Road off Highway 12, that east Santa Rosa neighborhood seemed untouched by the Glass fire. That illusion lasted for two blocks.

Spray painted onto a sheet of plywood at the northeast corner of Los Alamos and Austin roads was the warning: KEEP OUT. No home remained to keep out of — just a tangle of rubble, a ruined white sedan burned to its axles, and a tasteful stone water feature that had somehow survived the blaze.

As Los Alamos wends its way uphill, narrowing from four lanes to two as it enters the Mayacamas Mountains, evidence of the Glass fire becomes inescapable, homes burned to their foundations, pink sheets of paper on mailboxes ordering: DO NOT ENTER UNSAFE TO OCCUPY.

In just over 5 miles on Los Alamos, with detours on Corrick Road, Cougar Lane and others, a reporter counted at least 16 burned houses. Which seemed odd, considering that by Cal Fire’s count, as of Wednesday afternoon, the Glass fire had claimed 28 houses overall in Sonoma County.

By evening, Cal Fire had bumped up the number of homes destroyed in Sonoma by the blaze to 36, with another 31 sustaining damage. As the agency’s damage inspection teams make their methodical way through burned areas, that number will keep rising, possibly into the hundreds, Sonoma County Supervisor Susan Gorin said.

On Tuesday, Gorin toured some of the burned areas from Los Alamos Road, along the Highway 12 corridor and into Skyhawk. Seeing the debris of burned homes brought her “right back to looking at the ashes of my house,” said Gorin, who lost her Oakmont home in the 2017 Nuns fire.

Because of the need for accuracy, Cal Fire Deputy Chief Jonathan Cox said Wednesday the number of structures listed by Cal Fire

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WILLIAMS SONOMA LAUNCHES NEW COLLABORATION WITH GHETTO GASTRO AND CRUX

The Exclusive CRUXGG Collection is Now Available at Williams-Sonoma.com

Williams Sonoma, a member of the Williams-Sonoma, Inc. (NYSE:WSM) portfolio of brands, announced the launch of a new collaboration with Ghetto Gastro in partnership with kitchen design and manufacturing company, CRUX.

This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20200929006088/en/

Ghetto Gastro Launches Collaboration with Williams Sonoma (Photo: Williams Sonoma)

Ghetto Gastro Launches Collaboration with Williams Sonoma (Photo: Williams Sonoma)

Born in the Bronx and inspired by a youthful generation of cooking enthusiasts, Ghetto Gastro is a collective of top chefs who utilize food to empower communities and advance social justice by igniting conversations around race, class and inclusion. Ghetto Gastro’s members Jon Gray, Lester Walker and Pierre Serrão worked with CRUX and Williams Sonoma for over a year to design a line of countertop kitchen electrics that serve up bold designs for home cooks who are plugged into the world beyond their kitchen. The end result is a line of kitchenware that offers sleek, simple-to-use appliances with bold design details.

During an exclusive pre-launch of the collaboration, Williams Sonoma offered customers and Ghetto Gastro aficionados the opportunity to purchase The TRNR, a rotating waffle maker prior to the official full collection launch on September 29th. The exclusive pre-drop of the waffle maker sold out within two days of launching, further driving excitement for the full collection launch. Fans of Ghetto Gastro including A-list celebrities and notable celebrity chefs joined in on the hype of the pre-launch by sharing the collaboration across their social media channels.

“Williams Sonoma has a rich history of offering our customers unique products that tell a story and support a worthy cause,” said Williams Sonoma President, Ryan Ross. “We are proud to partner with Ghetto Gastro and support their commitment to community and advancing social justice through food by being the exclusive retailer of

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Glass fire grows nearly fourfold in a day, burning 80 homes in Napa, Sonoma counties

At least 80 homes have been destroyed in Napa and Sonoma counties as the Glass fire continues to rampage through Northern California’s wine country.



a man with smoke coming out of a car: ST. HELENA, CA - SEPTEMBER 28: The Glass Fire in Napa County burns on a mountainside with the Beckstoffer Vinyards in the foreground on Monday, Sept. 28, 2020 in St. Helena, CA. (Kent Nishimura / Los Angeles Times) (Kent Nishimura/Los Angeles Times)


© Provided by The LA Times
ST. HELENA, CA – SEPTEMBER 28: The Glass Fire in Napa County burns on a mountainside with the Beckstoffer Vinyards in the foreground on Monday, Sept. 28, 2020 in St. Helena, CA. (Kent Nishimura / Los Angeles Times) (Kent Nishimura/Los Angeles Times)

The blaze had burned 42,560 acres as of Tuesday — nearly quadrupling in size since Monday morning — and there is still no containment, according to Erick Hernandez, a public information officer with the California Department of Forestry and Fire Protection.

So far, Hernandez said, crews had confirmed that the fire has destroyed 52 residences in Napa County and 28 in Sonoma County.

Figures on how many commercial structures had been affected were not available Tuesday morning, he said.

The fire burned rapidly Sunday through Napa Valley’s Silverado Trail, raising concerns about the fate of the area’s famed wineries.

Napa and Sonoma counties are home to more than 800 wineries, according to their tourism associations, and many are family owned.

One building that was lost was the distinctive stone structure at the Chateau Boswell Winery in St. Helena, which marked its 40th anniversary last year.

Officials said Monday evening that at least eight wineries were damaged.

The winding road to Chateau Boswell was flanked by smoldering brush and trees Tuesday morning as firefighters worked to quell the flames scorching the region.

Just off Silverado Trail, downed power lines and burned cars blocked one of the mountain paths to the winery, known for its Cabernet, Chardonnay and Pinot Noir.

The vineyard’s entrance was roped off by yellow sheriff’s tape. Singed cypress trees towered over the driveway that now

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Glass Fire At 42K Acres, 80 Homes Destroyed Between Napa, Sonoma Counties

The Glass Fire complex of wildfires burning in Napa and Sonoma counties has burned an estimated 42,560 acres and destroyed 80 homes between the two counties as of Tuesday morning, according to Cal Fire.

The blaze, which still is at 0 percent containment, started at 3:50 a.m. Sunday in Napa Valley and spread late Sunday and early Monday into Sonoma County, destroying homes on the east edge of Santa Rosa.

Along with the 80 homes destroyed — 52 in Napa County and 28 in Sonoma County — 32 other structures have been destroyed in the fire and 10,712 others remain threatened, Cal Fire officials said.


A Red Flag Warning issued by the National Weather Service for increased fire danger in the area due to hot and windy weather expired late Monday as winds died down, but above-average temperatures are expected to remain for the rest of the week.

Evacuation orders remain in effect for several communities in the two counties, including the entire city of Calistoga. Napa County evacuation information can be found at https://local.nixle.com/napa-county-oes/ and Sonoma County at https://local.nixle.com/sonoma-county-sheriffs-office/.

No injuries or fatalities have been reported as a result of the fires. There is no estimate yet for when the fire is expected to be fully contained.

More information about the fire will be released at a briefing at 11 a.m. Tuesday.

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